Publication: Spaces Magazine
Issue: Two Fall/Winter 2017
Role: Creative Director: Graphic Design, Writing, Photography
For: Montgomery’s

Spaces Magazine was created as a marketing medium for Montgomery’s that coincided with the grand opening of the showroom remodel in Sioux Falls. 35,000 copies were printed with 30,000 distributed through direct mail. The direct mail list was culled based on a number of criteria to reach new customers while combining the list with recent customers as well. The additional 5,000 copies were distributed through each of the retail showrooms, delivery, and other area events like home shows.

As an in-house publication and prior to building my team, I was responsible for all elements of the publication. All materials are either curated or created by myself. I was also responsible for layout, pre-press preparation, and distribution.